GEN ART TO KICK OFF FALL 2005 L.A. FASHION WEEK
WITH DEBUT OF THREE AVANT-GARDE DESIGNERS
Mena Suvari, Lisa Rinna, Seal, Heidi Klum among those scheduled to attend
WHAT: On Monday, March 14, 2005, Gen Art will host â€œThe New Garde,â€ its second annual event dedicated to launching three innovative Los Angeles/Pacific Rim designers into the fashion community. This highly anticipated event, hosted at the MOCA Geffen Contemporary Museum in downtown Los Angeles, from 8:30p.m.-11:30 p.m., will be the kickoff party to Los Angeles Fashion Week. Collections from three avant-garde fashion talents will be showcased via dramatic installations with live model vignettes. â€œThe New Gardeâ€ emphasizes Gen Artâ€™s continued commitment to the growth of independent and spirited West Coast fashion talent and will feature designs from Goretti by Monica Goretti Behan, Edith Palm by Sarah Aaronson, and ByTinaXXX by Konstantina Mittas.
WHO: Heidi Klum, Seal, Mena Suvari, Lisa Rinna, Monica Goretti Behan (Designer), Sarah Aaronson (Designer), Konstantina Mittas (Designer), Noureen DeWulf (Pledge This), Reef Karam (People Magazine’s "Sexiest Men Alive" 2004), Rachel Bilson (The OC), Efren Ramirez (Napoleon Dynamite), ANGEL (Billboard Artist) among others to be namedâ€¦
WHEN: Monday, March 14
WHERE: MOCA Geffen Contemporary Museum
Downtown, Los Angeles
MORE: Gen Art is the leading arts and entertainment organization dedicated to supporting the best emerging talent in film, fashion, art and music. Gen Art, founded in 1993, the event production company reaches a devoted audience of 21-39 year old influencers and is a prominent and lasting force in the arts and entertainment arena. Tickets can be purchased by calling 866-861-
ELSE: Supporting partners for this event include: Absolut Raspberri, Becks, Red Diamond Wine, Perrier, MAC Cosmetics, Graham Webb Hair care, Oreal Feria, Acura, Lovesacs, Photogenics Models, The Farmer’s Daughter Hotel, The Skyline Studios, Top Button, LA.com, Kitten, and Jet Set Society.