Westedge Design Fair November 3rd-6th in Santa Monica- Preview, Tickets

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November 3-6, 2016


SANTA MONICA, CA (September 20, 2016) – This November 3-6, WestEdge Design Fair

returns once again to The Barker Hangar in Santa Monica, bringing the best designers,

manufacturers and makers from across the nation, and the world, to the doorsteps of Los

Angeles’ innovative Silicon Beach. For three days, attendees will have an opportunity to shop

from 150 exhibiting brands and products for the home, ranging from furniture and lighting, to

kitchen and bath lines.

Anticipated to be the largest show to date, this year’s fair will showcase high-end international

manufacturers like never before. As Los Angeles continues to be recognized as an increasingly

important global hub for design and culture, WestEdge is pleased to offer a glimpse into some

of the most sophisticated designs hailing from Italy, New Zealand, Sweden, Switzerland, Brazil,

Canada, Japan, Germany, and more by brands like David Trubridge, Missoni Home, Minotti,

Cappellini, Roche Bobois, B&B Italia, Tecnogas Superiore, and Tidelli, among others.

WestEdge will also continue to celebrate the best in emerging design talent in its

MADE:MODERN section. This feature area, sponsored in part by Design Milk, highlights more

than 40 cutting-edge independent designers and makers of contemporary furniture and lighting,

including brands blankblank, M. Shively Art + Design, Phloem Studio, MOQU, Zia Priven

and Oso Industries. All items will be available for purchase with makers also accepting custom

orders on-site.


Opening Night Party to benefit Los Angeles Ronald McDonald House

The show kicks off in style on November 3rd with an Opening Night Party to benefit Los

Angeles Ronald McDonald House. Guests will enjoy a festive evening of shopping the latest in

design, all while enjoying cocktails, fine food and a silent auction. The auction itself celebrates

Los Angeles’ growing bike movement and offers guests the chance to bid on 20+ unique

Schwinn Bicycles, each stylized by a different design personality or brand. Schwinn Bicycles

has teamed up with design teams from Pinterest, as well as designers Kelly Edwards of

HGTV, Gaurav Nanda of BEND, Estee Stanley and Brigette Romanek of Hancock Design,

designer and TV personality Nicole Facciuto, lifestyle maven Amy Devers and set

decorator Peter Gurski, among other taste makers, to offer lucky bidders one-of-a-kind bikes.

Proceeds from the evening will help renovate the 75-room Ronald McDonald House whose

mission is to provide accommodation and support to families of seriously ill children.

DIFFA’s Picnic By Design

In their first West Coast edition, Design Industries Foundation Fighting AIDS (DIFFA)’s Picnic

By Design has invited leading architects and designers, including FORMA International,

FOUR Points Design & Construction, James Hernandez Interior Design, Inc., Nicole

Sassaman, Mindy Matouk, and Nadia Geller Designs, Inc., among others, to create

spectacular, over-the-top picnic baskets and tables that will be displayed at the fair. Each basket

will be available for purchase as part of an online auction to benefit DIFFA’s fight against

HIV/AIDS. On Saturday, November 5th from 3:00-6:00 p.m., Picnic By Design hosts an

afternoon of delicious food and fine wine in the luxurious WestEdge Outdoor Lounge.

WestEdge Lounge

This year’s interior lounge will feature a collaboration between leading international brands

Missoni Home, Roche Bobois and Bolon, all brought together with an extraordinary structure

designed by Los Angeles’s own Matt Gagnon Studio. Standing 16’ tall and covering more than

800 square feet, the structure will utilize 7,500 pieces of Alder wood that are assembled by

hand, piece by piece.

Culinary Highlights

Culinary Pavilion- New for 2016

WestEdge is pleased to expand the culinary stage programming with an official Culinary

Pavilion sponsored by Fisher & Paykel. This space will host a full schedule of daily

demonstrations and tastings, offering guests the chance to engage with luminary chefs and

experience cuisine from several of Los Angeles’ hottest restaurants.

Grilling Demonstrations

The WestEdge Outdoor Lounge will be outfitted with luxury grilling brands, including DCS,

Alfresco, and Wildwood Ovens. Each brand will put their products to good use throughout the

weekend with demonstrations and samplings, including an official Grilling Showdown

competition on Saturday, November 5th from 12:00-1:00 p.m.

Jenn-Air Master Class Studio Educational Stage

The Jenn-Air Master Class Studio returns as the main educational stage where consumers

and trade alike will have the chance to enjoy a range of informative panel discussions and

seminars featuring leading industry experts. Topics include:

• Lounge-aholics: The Social Life of Furniture in L.A.’s New Public Spaces presented

by The Architect’s Newspaper

• Health and Wellness in Chic and Sophisticated Interiors presented by ASID Los


• Form, Function + Connectivity presented by Jenn-Air

• Understanding and Creating Healing Spaces presented by Los Angeles Ronald

McDonald House

• Owning Design: Protecting Originality and Eliminating Knockoffs presented by

Interiors Magazine

• Kitchens Intervention: Designing for Every Culinary Need presented by California

Homes Magazine

• Identifying the Luxury Home Design Consumer of the Future presented by Modern

Luxury Interiors California

• Defining Character: When Your Client Is A Script presented by the Set Decorators

Society of America

2016 Show Images:

Click here for select 2016 exhibitor images and past show images.

2016 WestEdge Design Fair Sponsors include:

Bolon, DCS, Ferguson Bath, Kitchen & Lighting Gallery, Fisher & Paykel, Jenn-Air, Matt

Gagnon Studio, Missoni Home, PEZ Cantina, Roche Bobois, Schwinn Bicycle Company,

Snyder Diamond, Southwest Greens, Tito’s Handmade Vodka, and Wallpaperdirect.

2016 media partners include:

Architectural Digest, The Architect’s Newspaper, California Home + Design, California Homes,

Convo By Design, Design Milk, Dering Hall, Designguide, Fabrik, Evolo, Image People, Interiors

magazine, Gray Magazine, KCRW, Landscape Architecture Magazine, LA Weekly, Luxury

Pools, Metropolis, Modern Luxury Interiors California, Ocean Home Magazine, Orange Coast

magazine, theTwentySIX, The Retail Observer, The Wall Street Journal and VENU.

Show Details

WHAT: WestEdge Design Fair

WHEN: November 3-6, 2016

Thursday, November 3 – Media Preview, 5:30-7:00 p.m.

Thursday, November 3 – Opening Night Party, 7:00-10:00 p.m.

Friday, November 4 – 10:00 a.m.-6:00 p.m.

Saturday, November 5 – 10:00 a.m..-6:00 p.m.

PICNIC BY DESIGN Special Event 3:00-6:00 p.m.

Sunday, November 6 – 10:00 a.m.-5:00 p.m.

WHERE: The Barker Hangar, 3021 Airport Avenue, Santa Monica, CA 90405

Parking: $10 cash


On-site Admission

$25 general admission

Registration for qualified design trade, design students and press is complimentary prior to

October 24th.

Advance Purchase Tickets

$20 one-day pass

$45 run-of-show pass (includes parking pass)

(Advance purchase includes a one-year digital subscription to Architectural Digest).

Opening Night Party (Benefiting Los Angeles Ronald McDonald House)

Thursday, November 3 – 7:00-10:00 p.m.

$80 early-bird (prior to October 15) or $95 ticket includes cocktails, passed hors d’oeuvres,

silent auction, all-access pass to WestEdge and a one-year digital subscription to Architectural


About WestEdge Design Fair (www.westedgedesignfair.com)

WestEdge is a three-day event that offers the best in modern design, all in an environment

designed to engage, entertain and inspire. The fair offers the opportunity to shop from premium

home furnishings brands-many new to the West Coast and meet the designers behind

thousands of inspiring products. In addition, attendees gain insight from leading names in the

design industry with a full series of educational programs and special events.

Follow WestEdge on Instagram at instagram.com/westedgedesign, Facebook at

facebook.com/WestEdgeDesignFair and on Twitter at twitter.com/westedgedesign.